Shell’s presence in India goes back about 80 years, when it operated in the country as the pioneering oil distribution company, Burmah Shell. Set up in 1928, the Burmah-Shell Oil Storage and Distributing Company of India Limited began operations with import and marketing of Kerosene. It pioneered rural marketing by reaching out to people even in remote villages to ensure supply of kerosene. With motor cars, came canned petrol, followed by service stations which were built in the 1930s.